AICPA Practitioners and TECH+ Conference | ENGAGE 2021

Evolve your firm into the future

Make your firm vision a reality and harness the technology to help you get there.

Wed, July 22 – Fri, July 24
Practitioners and TECH+ (PST)

Balancing the needs of your clients

You’re balancing the demands of running an efficient firm and upping your client service game, and lately you’ve been managing your firm and your clients through the economics of the pandemic. At the same time, you’re having to keep up with new technologies that will keep you relevant today and tomorrow.

The accounting profession is already a very different place, and it will only be changing more. At Practitioners and TECH+, every session delivers the concentrated knowledge, skills and contacts you need to make your firm vision a reality and embrace change NOW.

Evolve your tech capabilities with:

  • Ready to use tools to inspire rapid development and change management
  • Positive and productive outlooks, because change isn’t easy for everyone
  • Deeper exploration of what differentiates the star talent in your practice
  • Insights into tech innovations like artificial intelligence, blockchain, and their impact on firms, along with ways to work more effectively even if it’s remotely

Can't-Miss Sessions

Business Continuity - Lessons Learned from Dealing with the COVID-19 Pandemic
Jim Bourke, Les Nettleton

Take away lessons learned from dealing with the COVID-19 pandemic, including what worked and didn’t work compared to previous planning, and what processes needed to be changed or updated.

Successfully Managing Remote Talent
Jennifer Wilson

Most leaders want to provide work/life balance and flexible work arrangements. Learn to fully embrace remote work at all levels in the firm and in all work.

Managing Technostress
Marc Staut

Firms are facing challenges in the volume of technology, and changes they are being asked to adopt. Identify Technostress impacts and find ways for your firm to reduce and prevent the issues that are keeping your technology from being a competitive advantage.

How to Market Post-COVID
Sarah Dobek

Many firms are wondering how to market in our new normal. Explore the most effective approaches for marketing and business development right now, including tools you can use, and general best practices.

Tech Update – A 2020 Vision
Randy Johnston

This session has the breadth, depth, and the recommendations to help you make informed technology decisions. Attend this session to learn how using the right hardware and software can improve your business and your everyday life.

Who Will Be There

  • Managing partners
  • Shareholders
  • Sole practitioners
  • Firm administrators
  • IT professionals
  • Administrators
  • Staff from all areas of the firm

Use your All Access pass to access these other focus areas within ENGAGE


Advanced Accounting and Auditing (NAAATS)


Advanced Estate Planning


Advanced Personal Financial Planning


AICPA Practitioners and TECH+


Tax Strategies for the High-Income Individual


EDGE Career Development


Finance Redefined


Diversity, Equity & Inclusion