Persuade | ENGAGE 2020

What will you get out of it? What’s in it for the team? What difference will it make to the organization? When your boss asks you these questions, here’s how you can make them respond in your favor.

Break it down for them:

Go through the ENGAGE 2020 schedule and highlight the sessions that will be the most helpful to you and your organization.

Make a list:

Put your long- and short-term goals together and match it to the sessions that will help you achieve it.

Join the dots:

Use the list of speakers to showcase the people you will interact and connect with to benefit the organization.

 

Add more convincing power to your request with these top reasons to attend.

Networking:

Over the years, ENGAGE has become a converging point of thought leaders, influencers, industry and business leaders. ENGAGE 2020 will be no different. It’s a great opportunity for face-to-face interactions, deeper insights and collaborations.

Education:

To stay ahead in the industry, you need to know the latest in the industry. Attend knowledge sessions that give you insights that you can apply in your role at the organization.

Representation:

One person’s attendance is a whole team’s access. Share the knowledge and contacts you gain at ENGAGE 2020 with your wider team through a presentation or report to the whole department.

 

Use these email templates explaining the benefits of attending. Feel free to add your details and forward it to your boss.

Dear (NAME):

ENGAGE 2020, brought together by AICPA and CIMA, is one of the most anticipated events for accounting and finance professionals, and promises to raise their skills and help them succeed in this age of change.

I look at it as an opportunity to take up the skills and knowledge that’ll help me advance our organization in my role.

Scheduled for June 7-11, 2020, at ARIA Resort, Las Vegas, the theme for ENGAGE 2020 is Evolve. It focuses on how finance and accounting professionals can take the profession forward by taking on the skill sets and mindset needed in the digital age.

There are over 300 sessions across multiple learning tracks and business focus areas, including:

  • Advanced Accounting and Auditing
  • Advanced Estate Planning
  • Advanced Personal Financial Planning
  • EDGE Career Development
  • AICPA Practitioners and TECH+
  • Tax Strategies for the High-Income Individual
  • Finance Redefined

(Highlight the learning track that your role and organization will benefit from.)

The total cost of attending the event will be ($XXX). Here’s a breakdown of the cost:

  • Registration:
  • Airfare:
  • Transportation to and from hotel:
  • Hotel:
  • Additional meals:

TOTAL:

I am more than happy to answer your questions about the event or how ENGAGE 2020 will help me in contributing to organizational success.

Sincerely,

Dear (NAME):

ENGAGE 2020, brought together by AICPA and CIMA, is one of the most anticipated events for accounting and finance professionals, and promises to raise their skills and help them succeed in this age of change.

I look at it as an opportunity to take up the skills and knowledge that’ll help me advance our organization in my role.

Scheduled for June 7-11, 2020, at ARIA Resort, Las Vegas, the theme for ENGAGE 2020 is Evolve. It focuses on how finance and accounting professionals can take the profession forward by taking on the skill sets and mindset needed in the digital age.

There are over 300 sessions across multiple learning tracks and business focus areas, including:

  • Advanced Accounting and Auditing
  • Advanced Estate Planning
  • Advanced Personal Financial Planning
  • EDGE Career Development
  • AICPA Practitioners and TECH+
  • Tax Strategies for the High-Income Individual
  • Finance Redefined

(Highlight the learning track that your role and organization will benefit from.)

The total cost of registration for virtual attendance is ($XXX).

I am more than happy to answer your questions about the event or how ENGAGE 2020 will help me in contributing to organizational success.

Sincerely,